Defining a Media Text

I chose a page out of the magazine called 'Now' and analysed it to examine what I think the target audience of the magazine is.

http://www.nowmagazine.co.uk/celebrity-news/531190/towie-s-lauren-goodger-i-was-pregnant-with-mark-wright-s-baby/1/

Now magazine typically caters for middle class women interested in the gossip and happenings of the media world today.

I could define and tell what the target audience is from most obviously the layout chosen. The layout is very upbeat and vibrant. Most importantly i could tell from the language used. The language used is Standard English with slight use of slang and abbreviations, none of the language used are very formal or difficult to understand in any way.

Also all the story's that are typically features in the magazine including the stories I have chosen to feature are stereotypically new found fame discovered by reality TV or one hit wonders. Not cherished stars that have been on the scene for 15/20 years, featured in Hollywood films and fashion wonders. A magazine like vogue wouldn't use the same celebrity's as their stories as now.